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The Full Story

Roxana brings over ten years of industry experience driving growth for large retail brands.  She is a passionate leader who knows the importance of building best in class digital experiences. Driving traffic to the site is critical, but what happens in the customer journey on your site is equally as important. My focus is to ensure each step of the journey is a successful one and eliminating friction points to the customer. I specialize in working with small to medium sized brands that need support in growing their eCommerce business. Based in Southern California, but work with clients across the U.S. and Europe.

  

Our experience is specialized in retail across a number of categories including: 

  • Furniture and home goods

  • Fashion and Apparel

  • Sports & Leisure 

  • Food & Beverage 

  • Hospitality

TESTIMONIALS

“Roxana brought years of relevant experience - high quality lifestyle brand ecommerce knowledge-  to our brand and website.  It was very important for us to be able to improve our site experience through the lenses of somebody who not only understands our consumer personally, but also understand the hurdles that we would face for execution and offer realistic solutions. Roxana is professional, timely, thorough and effective. We certainly will continue to work with Roxana to improve our site experience.“

Giuliana P.
Director Marketing and Product Development

DeLallo Italian Foods

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